Searchingggg, reading, researching, listening & learning. Do this daily.
Use tools like Google Alerts, Clicky, Hastags, Facebook searches & twitter advanced searches to find conversations taking place regarding your brand. Be the first to answer on twitter, you don’t have to be called out by name to tweet.. search around, you’ll eventually find someone that NEEDS what you HAVE.
Doing the things above will help you stay on top of what is relevant to your audience, search for known problems so you can help with great solutions. Know your competitors and similar brands so you can be informative. You should always know what the other guy is doing, otherwise you have no way to offer a better deal.
Example of a tweet found “This candle sucks”
Example of a tweet found “I lost my locket”
Example of a tweet found “I need to lose weight”
TINKCAMP TASK: Go find someone that needs you, and make a connection. Come back with a screenshot to prove it and get 5 points. Wanna know what points are? Join us in Tinkcamp!! (Yes this IS a hidden task, first one with proof posted in their camp wins a pretty nifty prize!






















